Are you average?

Here are some quick snowmobiler facts from the International Snwomobile Manufacturs Association research.

  • Average age of a snowmobiler is 43 years of age. The median age however is beginning to track lower – highlighting the fact that additional Y Generation customers (between 19-35 years of age )are entering the market.
  • Approximately 65% of first time buyers purchase a used snowmobile.
  • The average snowmobiler rode 1,141 miles – a 10% increase from last year.
  • The majority of individuals that snowmobile in North America are club members and/or association members. These active, involved outdoor enthusiasts build the trails and support snowmobiling freedoms and access. They are also active charity fundraisers and raised over $3 million dollars for national charities.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: